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Business

The Fourth Industrial Revolution

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오늘은 MBA 과정에서 자주 접하게 되는 HBR Case 중 하나인 "The Fourth Industrial Revolution"에 대해서 알아보겠습니다.

 

What It Means and How to Respond

The Fourth Industrial Revolution is building on the Third, the digital revolution that has been occurring since the middle of the last century. It is characterized by a fusion of technologies that is blurring the lines between the physical, digital, and biological spheres.

 

CHALLENGES AND OPPORTUNITIES

The Fourth Industrial Revolution has the potential to raise global income levels and improve the quality of life for populations around the world.

The revolution could yield greater inequality, particularly in its potential to disrupt labor markets. As automation substitutes for labor across the entire economy, the net displacement of workers by machines might exacerbate the gap between returns to capital and returns to labor.

 

THE IMPACT ON BUSINESS

A key trend is the development of technology-enabled platforms that combine both demand and supply to disrupt existing industry structures, such as those we see within the sharing or on-demand economy. These technology platforms rendered easy to use by the smartphone, convene people, assets, and datathus creating entirely new ways of consuming goods and services in the process.

On the whole, there are four main effects that the Fourth Industrial Revolution has on businesson customer expectations, on product enhancement, on collaborative innovation, and organizational forms.

 

THE IMPACT ON GOVERNMENT

Governments will gain new technological powers to increase their control over populations, based on pervasive surveillance systems and the ability to control digital infrastructure. However, governments will increasingly face pressure to change their current approach to public engagement and policymaking, as their central role of conducting policy diminishes owing to new sources of competition and the redistribution and decentralization of power that new technologies make possible.

 

THE IMPACT ON PEOPLE

The Fourth Industrial Revolution will change not only what we do but also who we are. It will affect our identity and all the issues associated with it: our sense of privacy, our notions of ownership, our consumption patterns, the time we devote to work and leisure, and how we develop our careers, cultivate our skills, meet people, and nurture relationships.

 

SHAPING THE FUTURE

Neither technology nor the disruption that comes with it is an exogenous force over which humans have no control. All of us are responsible for guiding its evolution, in the decisions we make daily as citizens, consumers, and investors. We should thus grasp the opportunity and power we have to shape the Fourth Industrial Revolution and direct it toward a future that reflects our common objectives and values.

 

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